That is the misconception about TNA. They are not a wrestling company, they are an entertainment company that specializes in wrestling. In ring live entertainment is one portion of their business and revenue stream. DVD's, liscensing, games, & trading cards are just a few of the items they make money off of as well.
Believe it or not TNA wants to become the WWE. They want the market share and they want all the money that comes with it. They want multiple high profile divisions, large scale identity in popular culture, and world wide acceptance/profitability. While they don't have everything now, they are pushing to cement their name in film, music, and any other niche they can find.
The problem is there people in TNA who believe they are a wrestling company and people who believe they are an entertainment company. The struggle translates to presentation inconsistencies and an overall poor product. As viewers of this program we see it on a weekly basis. We know they have good entertainers and we know that they have some talented people backstage as well. But none of that matters until the company and the people completely except themselves as a multi faceted entertainment company instead of a single minded wrestling company.

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